Marx Layne & Company has a long and successful track record of positioning professional service firms as industry leaders in their respective sectors.
For over twenty years, our experienced account executives have launched results focused communications campaigns for attorneys, accountants, financial institutions, financial planners, turnaround-managers, architects and engineers. Our proven ability to exceed client expectations has earned us a reputation as a valued partner to our clients.
With our depth of experience, we combine the most effective marketing strategies to help professional service providers build brand equity and reputation, sell services, enhance credibility, and solidify relationships with their clients, prospects and other stakeholders.
At Marx Layne & Company, we understand the subtle nuances and legal issues when marketing professional services. We are able to take our clients' complex messages and package them in concise written formats that are compelling to print, broadcast and new media. Importantly, we have demonstrated, time after time, that successful positioning can generate new business and retain existing clients for professional service firms.
We reach our clients' targeted audiences through means beyond paid advertising. Our professional service firm clients retain us to position them as experts, to generate feature profiles in leading business media, to ghostwrite article submissions for professional trade publications, and to coordinating high-profile interviews in leading newspapers, magazines, radio, and TV news formats, locally, regionally and nationally.
From individual practitioners to large international firms, we position our clients through strategic initiatives including:
In all we do, we continue to respect the correlation between dollars spent by our professional service firm clients and results.
Since 1987, Marx Layne & Company has provided results-focused public relations counsel to a broad spectrum of clients. Our proven ability to design and launch successful campaigns, develop creative communications solutions and exceed client expectations has earned us a reputation as a valued partner and industry leader.
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Marx Layne & Company designs and produces fresh, bold and intrusive branding and graphic design campaigns; Innovative print and online concepts that cut through the clutter—from corporate identity programs, brochures and marketing collateral, to multi-media and Web sites.
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