23 08, 2019

Gannett-Gatehouse merger will mean fewer options for media consumers

2019-09-11T20:19:39+00:00

The consolidation of the media shows no sign of slowing down, and the latest piece of the puzzle involves the two biggest players in the newspaper industry: Gannett and Gatehouse Media. The deal, funded by private equity, in the long run will likely be good news for the bankers and shareholders involved, but bad news [...]

Gannett-Gatehouse merger will mean fewer options for media consumers2019-09-11T20:19:39+00:00
23 08, 2019

Need better news coverage? Get to know reporters

2019-09-10T19:40:55+00:00

The news media has come under relentless attack lately, particularly by President Trump. Veteran reporters are accustomed to antagonistic relationships with government leaders and other high profile, influential people. Good reporters dig beneath the surface of a story. They sometimes discover things powerful people don’t want the public to know. Whether the public sees it [...]

Need better news coverage? Get to know reporters2019-09-10T19:40:55+00:00
16 01, 2018

NERVTeh’s Pioneering Autonomous AI On Display At NAIAS

2018-01-16T21:16:05+00:00

The North American International Auto Show (NAIAS) is in full-gear at Cobo Center in Detroit. For the 2018 show, autonomous vehicle technology is in the driver’s seat, moving the auto industry into the future. As the auto industry goes through a massive shift toward increased autonomous technology in the cars we drive, NAIAS attendees are [...]

NERVTeh’s Pioneering Autonomous AI On Display At NAIAS2018-01-16T21:16:05+00:00
9 05, 2017

Things go can viral at warp speed in today’s connected world

2017-10-12T21:14:37+00:00

Recent events at Airlines remind us that Employees are your Front-Line Brand Ambassadors By Michael Layne, President, Marx Layne & Co. Take confined spaces; a high-maintenance customer or a solo parent with children; and an employee with an attitude problem, even if for just one day. Recent, highly publicized episodes in Delta Airlines and United Airlines passenger cabins demonstrate how volatile that combination can [...]

Things go can viral at warp speed in today’s connected world2017-10-12T21:14:37+00:00
25 10, 2016

Senior Living Facilities And The Media

2017-10-12T21:15:09+00:00

Without question, the senior care industry in America remains under intense scrutiny from government agencies, residents, families of residents, the general public and the media. And, no matter how well a facility is operated, unfortunate situations such as theft, elopements, facility issues (heat, water, a fire, evacuation, etc.), injuries or even death can still occur [...]

Senior Living Facilities And The Media2017-10-12T21:15:09+00:00
28 09, 2016

Core Values Must Guide Corporate Public Relations Strategies

2017-10-12T21:16:10+00:00

In recent months, we have witnessed disappointing, even fraudulent, actions by major entities in several core American industries. At issue were transgressions that included misrepresentation of product performance to consumers and deception in product testing with regulators. Serious stuff. In each case, there seemed to be a painful disconnect between what these companies stood for—as [...]

Core Values Must Guide Corporate Public Relations Strategies2017-10-12T21:16:10+00:00
8 03, 2016

Chipotle Serves Up Tasteful Consumer Messages in “Food Crisis”

2017-10-12T21:16:44+00:00

by Michael Layne, President, Marx Layne & Company A complex journey of farming, fishing and raising of livestock; processing and distribution networks; and the human “touch” brings a rich bounty and variety of food to American tables, whether in our homes, a college or hospital cafeteria, or at one of our 1 million restaurants. These restaurants, [...]

Chipotle Serves Up Tasteful Consumer Messages in “Food Crisis”2017-10-12T21:16:44+00:00
5 08, 2015

PR Gameplan for Mergers and Acquisitions

2017-10-12T21:17:36+00:00

Mergers and acquisitions are critical events in the life of a company. They impact key executives and staff, the community and existing and prospective business alliances. They also affect future profitability and the company’s reputation. An effective public relations and communications strategy goes a long way toward helping an organization control the message, shut down [...]

PR Gameplan for Mergers and Acquisitions2017-10-12T21:17:36+00:00
5 05, 2015

Tips On Preparing For An Online Crisis

2017-10-12T21:18:07+00:00

Nearly every organization at some point will have to deal with adversity — whether it's a minor incident that barely attracts attention or a major event that makes national headlines and is splashed across the entire internet. At the rate of speed that news now spreads — from instant worldwide web headlines to social media [...]

Tips On Preparing For An Online Crisis2017-10-12T21:18:07+00:00