In today’s AI-driven world, earned media is more important than ever. Unlike social media, which AI tools can’t fully access, trusted news articles, reviews, and profiles help AI understand and highlight your brand. This blog explores why quality earned coverage is key to building lasting visibility and trust in AI-powered search and recommendations—and how PR professionals can leverage this to keep their brands front and center.

With summer coming to an end and the holiday season just a few months away, restaurants must prepare for a period of both opportunity and challenge. The holiday season traditionally drives increased foot traffic and sales, yet this year, restaurants face an environment shaped by economic uncertainty.